Saturday, January 2, 2010

Korea aims to lure 8.5 mln foreign tourists this year

South Korea aims to attract 8.5 million foreign tourists this year by luring more visitors from China and Japan, the government said Saturday, according to Yonhap News.
The target is higher than the 7.8 million goal the nation set the previous year. Last year, around 7 million foreign tourists visited South Korea, according to the Ministry of Culture, Sports and Tourism and the Korea Tourism Corp.

They set the higher target for this year as the government earlier designated the next three years as "Visit Korea" years, intended to lure more foreign tourists as part of efforts to bolster the service industry.



What is the big deal of making sure they get a ton of tourists? How are they going to "Lure" them in?

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